{"title":"Blue Cher","description":"\u003cp\u003eBlue Cher is a Gothenburg based brand founded by Stina Rasmussen and Myriam Widell. The brand began as an online vintage store offering carefully selected garments but soon expanded into creating its own handmade accessories. This step from curation to creation became a natural extension of Blue Chers vision to highlight unique, timeless and personal objects.\u003c\/p\u003e\n\u003cp\u003eAt the heart of the brand are its hand crocheted hats, made from materials such as wool and cotton. Production takes place in close collaboration with friends and family, which means each hat carries traces of multiple hands, techniques and individual expressions. As a result, no two pieces are ever the same, a value that forms the core of Blue Chers creative universe.\u003c\/p\u003e\n\u003cp\u003eDriven by a desire to create small scale products with soul, Blue Cher focuses on craftsmanship that takes time and celebrates individuality. The result is accessories that feel both contemporary and nostalgic, and above all genuine, designed for those who value originality rather than mass production.\u003c\/p\u003e","products":[{"product_id":"blue-cher-abba-hat-oatmilk-wool","title":"Abba Hat Oatmilk Wool","description":"\u003cp\u003eCrocheted hat from Blue Cher. \u003cem\u003eAbba Hat\u003c\/em\u003e is handmade in Sweden using 100% Norwegian wool yarn. Each piece is unique and may vary in both size and pattern.\u003c\/p\u003e","brand":"Blue Cher","offers":[{"title":"Default Title","offer_id":53876369293645,"sku":"314753","price":275.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/8344\/8141\/files\/blue-cher-abba-hat-oatmilk-wool.jpg?v=1778461915"}],"url":"https:\/\/vallgatan12.com\/en\/collections\/blue-cher.oembed","provider":"Vallgatan 12","version":"1.0","type":"link"}